25 Jan
By Neil Patel
Have you heard about it yet?
It’s probably the single biggest consequence of the rise in popularity of content marketing.
It’s called content shock.
People are being overwhelmed by all the content produced, both good and bad.
There’s a lot to be said about it and the way it will force content marketers to evolve.
But I’ll get to those topics in the near future.
First, there’s something more important you need to understand.
A business is more than just content.
Sure, you can build a business on the back of your content, but content itself is not a business.
You might say “duh,” but don’t roll …read more
