By Neil Patel
Facebook marketing is somewhat of a double-edged sword.
On the one hand, Facebook had 1.94 billion monthly active users as of Q1 2017.
That’s the most users of any social network by far.
On the other hand, its organic reach is lousy.
According to a study by Social@Ogilvy,
Organic reach has declined to just six percent.
This means that out of 100 of your followers, only six will actually see the content you post.
That’s not ideal.
This means one thing.
You need to grow your following.
If you …read more