Welcome to Advanced Marketing
This training course is designed for key team members whose job revolves around the marketing of their brand.
Students will learn in-depth marketing strategies and tactics over a 12-week period.
You will be learning all aspects of marketing and gain hands on experience through various exercises that will have real world applications.
As this is an advanced training course, more time and commitment from participants is required. This is an intensive program.
After this training, all students of this course will be able to:
- Understand how to research what their market and competition are saying, doing and offering and how to use that information to their advantage
- Understand how to craft their unique marketing message and distribute through various marketing channels
- Understand how to optimize their message based on real time engagement
- Technology and Tools to Spy on Competition
- Market Research Tools
- Internal Marketing Review Process
- Importance of marketing activity review – The Why
- Creating of Marketing Message – The How
- Choosing the right traffic channel
- What business metrics to stay on top of
- Marketing Budget
- Tracking what’s working
- Reporting & Communication
Much of the training will revolve around real case studies and exercises to ensure the knowledge and skills presented are understood.
Who is this for:
This course is for you if you are a:
- Strategic Marketing Manager
- Marketing Manager
- Brand Manager
- Social Media Manager
- Content Manager
Course Investment – $5999
Course Duration – 12 weeks